Question and Answer

The FDIC logo change was pushed until May 1, 2025, but my institution was wondering if the logo on our printed rate sheets given to customers upon request needs to be updated. My understanding is that the gold/black signs we have at the teller windows, and banker desks are NOT changing, and I think printed logos aren’t changing, but really, it’s mainly about the digital channels – and those need to be navy blue and black. So, if I’m correct, then the rate sheets do not require updates?

You are correct. Nothing pertaining to advertising is changing. The FDIC advertising rules stay the same. The gold/black signage, use of Member FDIC/FDIC-Insured that is all the same. So, on rate sheets, printed advertisements, social media, etc. there is no change.

Lobby signage is an optional change. There is a provision to remove the signage required at each teller window if the gold/black signage is posted in a location that is of sufficient size and continuously displayed (i.e., screen or poster) and can be seen from everywhere a deposit can be taken. This was added to accommodate updated lobbies using a café-style layout.

The new navy/black digital logo is only for websites, online/mobile banking, and ATMs.

There are other changes if the Institution offers non-deposit products as well.

TCA has a couple of articles on our website about this and the FDIC Q&As are a great resource.

https://www.tcaregs.com/updates-to-the-fdic-official-signage-rule-and-qa/

https://www.fdic.gov/deposit-insurance/questions-and-answers-related-fdics-part-328-final-rule

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